The term "alternative" emerged in the 1980s to describe artists on independent record labels that did not fit into the mainstream genres of the time. As a musical genre, alternative rock consists of various subgenres, such as grunge, Britpop, gothic rock, and indie pop.
Though the genre is considered to be rock, some of its subgenres include folk music, reggae, electronic music and jazz.
Alternative rock music became popular in the 1990’s but had history before this. Before Nirvana brought alternative rock music to the mainstream audience, the music genre had been gaining popularity with the college crowds and music underground.
From research we feel that this genre is aimed more at people 18-25. This age is mature enough to listen to the music and understand the lyrics. The music is alternative and different and at this people are experimenting with their style and their sub culture. Overall its clear to see that this genre appeals more to males and has more male artists than female.
I chose this genre as I feel that it has interesting music videos and I wanted to be able to create something interesting and unique. I also am a big fan of this genre and therefore felt I would enjoy the task more.
Examples of Alternative Rock Artists are:
Nirvana:
The Foo Fighters:
Oasis:
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