Wednesday 21 October 2015

ANALYSIS OF MAGAZINE ADVERT

David Gilmour's music advert for 'Rattle that Lock' is very informnative. It has a bold eyecatching look to it. The advert involves a dark and gloomy setting on what looks like some cliffs. This setting shows that his music genre is most likely rock as it sets a feeling and theme of this and shows the genre. The dark clouds give a sad look and sets an idea to what the lyrics and mood of the song will be.
'David Gilmour' is in a bold but edgy font at the top of the advert which straight away informs people that it is his album and therefore fans of his and other interested in his work will know straight away this advert is to do with him. The use of birds flying out of a bird cage into a dark gloomy setting shows they are being set free and they are escaping which could show what the album is to do with. Also the birds that are escaping from the birdcage are crows and similar birds which usually have connotations of mystery and horror.  There is then a triangle with information about David Gilmour being the voice of Pink Floyd. Triangles like this are a symbol of 'Hipsters' so this could draw attention to the advert for people of this subculture and therefore mean they may listen to his music. It also attracts people are a fan of pink Floyd to listen to the music.  'Rattle that lock is placed under the birds and is in bold easy to read font that draws attention to it. This is telling us the name of the album so it is important for it to be bold and eye-catching. Under this in the same font but just a little smaller is the date that the album is going to be released. This is under the title so is easy to see and bold and therefore sets the date in peoples minds. What you are able to purchase the album on is underneath this which informs people on where they can get the album. There is also a logo on the side informing people that they can purchase it on iTunes which is a very popular way of purchasing music in this day and age and therefore it is important that it is advertised people can purchase It on here.

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